Affordable Care Act enrollment projected to plunge by 5 million as costs
spike, analysis shows
[May 20, 2026]
By ALI SWENSON
NEW YORK (AP) — Nationwide enrollment in the Affordable Care Act health
insurance marketplace could plummet by nearly 5 million people this
year, shrinking the number of participants in the program by more than
20%, according to a new analysis from the healthcare research nonprofit
KFF.
Those who remain covered are also paying more for healthcare than they
used to, the group found, with the average enrollee's deductible growing
by more than $1,000 and the average monthly premium payment rising by
$65.
“No matter how you slice it, people are paying more,” said Cynthia Cox,
a vice president of KFF who co-authored the report.
The projected drop-off, much starker than initial federal data
suggested, reveals how rising health costs, in part due to the Jan. 1
expiration of subsidies that had helped the vast majority of enrollees
pay for their coverage, are forcing Americans to make tough decisions
mid-year about whether to keep or go without health coverage.
It's an issue that could play heavily in this year's midterm elections,
where voter concerns about economic stressors have taken top billing in
many of the most competitive races around the nation.
Enrollment is declining nationwide
ACA enrollment could fall from 22.3 million Americans in 2025 to around
17.5 million this year, according to KFF's report, which relied on
federal and state data as well as findings from the actuarial firm
Wakely Consulting Group.
That's a significant drop for the government's flagship subsidized
health insurance program for working-age Americans who don't qualify for
Medicaid. In recent years, ACA plans have become a popular choice for
gig workers, farmers, ranchers, hairstylists and others who don't get
their health coverage through an employer.

Part of the reason for such a large decline is that many Americans were
auto-renewed in their plans from last year, Cox said. In many cases,
those plans are now far more expensive because of expired subsidies and
other market factors.
When people become unable to pay the monthly fees partway through the
year, they lose the coverage, Cox said.
A higher proportion of middle-income Americans dropped coverage compared
to other groups, the report found. That group makes too much money to
qualify for the remaining subsidies in the program that are reserved for
low-income enrollees. But they don't make enough to comfortably afford
their health coverage without the COVID-era enhanced subsidies that are
now expired.

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Pages from the U.S. Affordable Care Act health insurance website
healthcare.gov are seen on a computer screen in New York, Aug. 19,
2025. (AP Photo/Patrick Sison, File)
 Drops in ACA sign-ups were seen
across most states, KFF found, though states that had their own
exchanges retained a larger percentage of enrollees than states that
relied on the federal marketplace.
The Trump administration has maintained that federal efforts to root
out fraud in the ACA program are responsible for most of this year's
drop-offs. The Centers for Medicare and Medicaid Services, whose
final 2026 enrollment data is not yet public, didn't immediately
respond to a request for comment on KFF's report.
High costs for those still in the marketplace
Last year, anticipating the expiration of the COVID-era subsidies
that had boosted enrollment and offset costs for ACA users for the
past four years, KFF had projected that premium payments would more
than double in 2026.
As it turned out, premium payments jumped by a more modest 58% on
average, the new analysis found. That was partially because many
people downgraded to lower-premium, higher-deductible plans that
will cost them more money only if they use the coverage, KFF's
report said.
“People are trying to hang on to their health insurance coverage any
way they can, even if that means they have a deductible of $7,000,”
Cox said.
Others kept the same plans and are struggling to manage higher
monthly costs. Caitlin McElroy, 38, in Orlando, Florida, saw her
premium payment soar from $32 to $89 per month, but she needs the
coverage to manage her Crohn's disease and her mental health.
On her modest salary, she makes it work by sacrificing social
events, delaying utility payments and cutting fresh produce out of
her diet when she can't afford it.
“I try to just cut corners wherever I can,” she said in an
interview.
The potential good news, Cox said, is that insurers seem to have
predicted and already made adjustments for many of the marketplace
changes that are playing out.
That could mean future health costs don’t have to rise so sharply.
“I’m hopeful that this could be a one-time market correction and
that we might not need to see such a high premium spike in the
coming year,” Cox said.
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